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Red Is Blue And Blue Is Red To Some People

Recent research suggests that humans do not actually see colors in the same way. This would mean that what I see as red, could be seen as blue by someone else.The finding is a direct consequence of a...

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Deadly Octopus Says 'Don't Touch' With Bright Blue Warning Signal

The diminutive blue-ringed octopus (Hapalochlaena lunulata) looks like a sweet, possibly even fantastical creature.Often measuring less than 20 centimeters long and covered with dozens of bright blue...

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People With Brown Eyes Appear More Trustworthy

People with brown eyes appear more trustworthy than those with blue eyes, according to a new study published by PLOS ONE from researchers of Charles University in the Czech Republic.People...

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Blue Really Is The Warmest Color

Our association of red with heat and blue with cold is so generally accepted it is imbued in our very language. Phrases as "red hot" and through the marking of weather charts and taps all make it clear...

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There's An Excellent Reason Why A Blue Lightbulb Just Won The Nobel Prize

The results are in for the 2014 Nobel Prize in physics. If the brilliant light show above doesn't give it away, then let me enlighten you.On Tuesday, Oct. 7, The Royal Swedish Academy of Sciences...

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Why Some Lakes Have Such A Startlingly Bright Blue Color

Around the world are lakes iridescent with rippling turquoise waters, appearing like visions out of a dream. However, the cause for these startlingly blue lakes is something that's been occurring in a...

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No one could see the color blue until modern times

This isn't another story about that dress, or at least, not really.It's about the way that humans see the world and how until we have a way to describe something, even something so fundamental as a...

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This giant blue diamond could sell for up to $55 million

An extremely rare blue diamond is headed to auction at Sotheby's Geneva location this weekend. The 12-carat, fancy vivid blue, cushion-cut diamond is estimated to sell for between $35 million and $55...

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No one could describe the color blue until modern times

There’s some evidence that we didn’t see the color “blue,” at least not in the way we see it today, until far later than other colors that are more common in nature. This is how researchers figured it...

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We're obsessed with this blue velvet cupcake that's made with real blueberries

New York City's Little Cupcake Bakeshop serves an insane array of baked goods, from brownies to cheesecake, but one of their signature items is a vibrant blue velvet cupcake that's made with real...

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There's an ancient city in Morocco that's entirely painted blue

The entire old city of Chefchaouen in Morocco is painted in vivid shades of blue. The tradition dates to the Jewish community that settled there in the 15th century after being expelled from Spain in...

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There's a fascinating reason Earth's pale blue color might help us find aliens

In 1972, the Apollo 17 crew captured the first photograph of Earth in full view. The shot, appropriately named “Blue Marble,” shows our planet roiling in shades of blue and white against the dark...

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Facebook's trending scandal could change the way we read news

As it negotiates a controversy about how it develops "trending" topics, Facebook is confronting thorny questions about political bias that have long dogged traditional news organizations.But the...

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Scientists accidentally made this stunning new shade of blue

Chemist Mas Subramanian's team at Oregon State University serendipitously discovered a stunning new shade of blue. Produced by Brad Streicher. Original reporting by Rebecca Harrington.Follow TI: On...

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Why the sky is blue

On a clear sunny day the sky is blue, but why?It is all to do with the nature of sunlight and how it interacts with Earth's atmosphere.The sun's light appears to be white but it is made up of all the...

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Here's the disturbing reason why barber poles are red, white, and blue

Many believe the distinct colors of the barber poles are due to patriotism. But the truth is much more disturbing. Long ago, barbers used to do more than just cut hair. They performed surgical...

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Here's how dogs actually see the world

How do dogs see the world? Dogs see differently than humans.The reason lies within the eye. In the eye are light receptors called cones and rods. Cones help us distinguish different colors, while rods...

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Pink used to be a boy's colour and blue a girl's – here's why it all changed

Business Insider spoke to writer, lecturer, and colour expert Gavin Evans about the reversal of pink and blue on traditional gender roles.Read the full transcript below:"In the early part of the 20th...

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Why most jeans are blue

When was the last time you can remember that blue jeans were out of fashion? These pants have become an American icon, but how did they get that blue color in the first place? Following is a transcript...

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Red Is Blue And Blue Is Red To Some People

Recent research suggests that humans do not actually see colors in the same way. This would mean that what I see as red, could be seen as blue by someone else.The finding is a direct consequence of a...

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